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Strategy Workshops

Book a Strategy Workshop

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Focused, practical support for MedTech teams selling to, scaling within, or entering the NHS.

Whether you’re moving deals forward, turning a pilot into wider adoption, planning entry into a priority Trust, or preparing a UK launch, these full-day workshops give you the clarity and structure to make real progress.

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Each session is private, hands-on, and tailored to your specific NHS challenge.

NHS Sales Accelerator - £950

High-impact practice day for founders and commercial teams selling into the NHS.

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If you are already in conversations with NHS buyers but deals feel slow, stuck, or inconsistent, this one-day workshop is designed to sharpen how you sell.

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In this one-day session, we will:​

  • Review your current approach to NHS sales – who you’re speaking to, what you’re saying, and where conversations stall.

  • Map your sales process against a typical NHS buying journey.

  • Practise real NHS conversations, including discovery questions, demos, and closing.

  • Work through common objections and how to respond without losing the opportunity.

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You will leave with:

  • A clearer, NHS-aligned sales flow you can follow for every opportunity.​

  • Tested wording for key parts of your sales conversations (intros, value story, closing).​

  • Practical ways to progress deals that have gone quiet.​

  • Increased confidence in handling NHS resistance and pushback.

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Format: Full-day workshop, remote or in-person (UK only) for founders and small teams.

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Pilot-to-Scale Strategy Day - £950

Turn a successful NHS pilot into a plan for wider adoption.

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If you have run (or are running) an NHS pilot but are unsure how to move from “nice project” to “real contracts”, this workshop is for you.

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In this one-day session, we will:

  • Review your pilot aims, data, and feedback.

  • Identify what matters most to decision-makers (clinical, operational, and financial).

  • Map potential next sites (Trusts, ICSs, regions) and routes to scale.

  • Outline what evidence, case studies, or business cases are needed to unlock adoption.

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You will leave with:

  • A practical scale-up plan for the next 6–12 months.

  • Clear next steps for turning pilot results into a compelling NHS case.

  • A shortlist of target organisations or pathways to focus on first.

  • Greater clarity on who needs to see what, and in what order, to say “yes”.

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Format: Full-day workshop, remote or in-person, for teams with at least one NHS pilot or proof-of-concept site.

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Key Account Entry Day - £950

A focused day to plan how you will enter one priority NHS Trust or ICS.

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If there is a specific NHS organisation you want to work with but you are not sure how to get in front of the right people, this workshop helps you design a realistic route in.

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In this one-day session, we will:

  • Look at your chosen Trust or ICS – their priorities, pressures, and public information.

  • Identify likely champions, decision-makers, and blockers for your solution.

  • Map possible routes in (clinical, digital, procurement, transformation).

  • Draft tailored outreach angles and conversation starters.

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You will leave with:

  • A simple, tailored account entry plan for one priority Trust or ICS.

  • A stakeholder map showing who to approach and why.

  • Practical steps to start conversations in the next 2–4 weeks.

  • Greater focus on where to invest your limited time and energy.

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Format: Full-day workshop, remote or in-person (UK only), ideal for post-market MedTech teams targeting specific NHS accounts.

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Sales Funnel Review & Redesign - £950

Streamline your NHS sales pipeline so you can see where deals really move – or stall.

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If you have a growing list of contacts and conversations but no clear picture of your sales funnel, this workshop helps you bring structure to the chaos.

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In this one-day session, we will:

  • Map your current sales steps from first contact to contract or pilot.

  • Identify where leads drop off or go quiet.

  • Align your stages with a typical NHS decision process.

  • Redesign your funnel into clear, simple stages you can track.

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You will leave with:

  • A visual sales funnel tailored to your NHS sales journey.

  • Clear definitions of each stage, so your team uses the same language.

  • A small set of key metrics to track progress and spot problems early.

  • Practical next steps to tidy your CRM or spreadsheet pipeline.

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Format: Full-day remote workshop, designed for startups and scale-ups with some NHS activity already underway.

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Go-to-Market Launch Planning Sprint - £950

Design a focused 90-day plan to launch or relaunch into the UK NHS.

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If you are entering the UK market or ready to move from planning to action, this workshop turns ideas into a realistic launch plan.

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In this one-day session, we will:

  • Clarify your launch goals for the next 3 months.

  • Prioritise target NHS segments (by pathway, geography, or organisation type).

  • Identify the core activities you can realistically deliver with your current team.

  • Map out key messages and materials needed for outreach and pilots.

 

You will leave with:

  • A practical 90-day launch plan for the UK/NHS.

  • Clear priorities so you know what to do first – and what to park.

  • A simple activity timeline you can share with your team and investors.

  • More confidence that your launch is structured, not scattergun.

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Format: Full-day remote workshop, particularly suited to international MedTech companies entering the UK market.

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If you are not sure which session to choose, or want a custom focus, please email us and we can point you in the right direction.

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